This morning the viral marketing for Batman v. Superman: Dawn Of Justice kicked into full steam. Following launching a twitter account for their CEO and revealing that they’d be providing the free Wi-Fi for New York Comic Con, the LexCorp website has gone live. There’s not a whole lot contained on the website at the moment but there is a viral video that has debuted as well teasing an announcement for Winter 2015.
So, what is this LexCorp annoucement for Winter of 2015? I’d say it’s safe to assume that this viral marketing will lead up to the rumored mini-trailers and full-length trailer for the highly-anticipated film. It’s also rumored that we will see a new theatrical poster debut this weekend as well. What do you think? Let us know in the comments below.
Batman v. Superman: Dawn Of Justice hits theaters on March 25, 2016.