Box office experts had predicted that IT, the heavily-anticipated film adaptation of Stephen King’s scary novel, could experience a huge opening weekend, but according to The Hollywood Reporter, the Andy Muschietti film is now possibly looking at the biggest opening ever for a horror movie, or for the month of September.
The film scared up a massive $51 million on Friday from 4,103 theaters for a weekend debut projected to be north of $100 million mark. IT had been projected to open to $65 million-$70 million for the entire weekend, which would still have been a record. This is just the jolt the languishing domestic box office needed after seven straight down weekends, resulting in the worst summer in recent memory, as attendance fell to a 25-year low.
But the record shattering does not stop there. Stephen King’s IT could land the biggest start ever for a horror film, not accounting for inflation. And right now, the film’s take is the largest opening ever for the month of September. Friday’s box office was bigger than the previous September crown holder, Hotel Transylvania 2, which pulled in $48.5 million for the three days. In addition, the Friday haul almost matched the opening weekend of Paranormal Activity 3 ($52.6 million), which is the current record-holder for top horror opening.