On a more technical note, the Marvel films look very similar because of the’re shot. The MCU films all have a similar color palette and the way Marvel shoot these projects isn’t really anything groundbreaking. Marvel’s films tend to look very similar and this has worked for the most part, but the studio could improve on this aspect by employing alternate techniques and bringing on some good cinematographers to really give each film its own flair and style.
Sure, some of Marvel’s films such as Guardians of the Galaxy stand apart, but that’s because of their setting. The studio could easily take an alternate approach and find new ways to make these projects stand out. A fresh look could really bring new life to this almost 10-year old franchise.