Disney Distribution Chief Responds To ‘Solo: A Star Wars Story’ Bombing At The Box Office

Solo A Star Wars StorySolo: A Star Wars Story opened well below earlier projections with a domestic three-day gross of $83.3 million and outright bombed overseas, earning $65 million at the international box office. Now, Disney distribution chief Dave Hollis has commented on the underwhelming box office numbers for the latest standalone Star Wars film during an interview with The Hollywood Reporter.

Hollis suggested that Solo‘s underwhelming box office performance may have been affected by the film opening so close to the debut of Deadpool 2 and Avengers: Infinity War:

“There’s a question of frequency, and how many times people will go to the movies. Is this too much and too soon for a third time in a five-week period.”

Disney distribution chief added that the studio has a lot of work to do in order to understand why Solo fell below expectations at the box office:

“We are all over it, and will spend a lot of time digging into why things happened the way they did. We have a year and a half before Episode IX comes out.”

Did you see Solo this weekend or were you among the many who seem to have chosen to skip it instead? Share your thoughts below!

Board the Millennium Falcon and journey to a galaxy far, far away in Solo: A Star Wars Story, an all-new adventure with the most beloved scoundrel in the galaxy. Through a series of daring escapades deep within a dark and dangerous criminal underworld, Han Solo meets his mighty future copilot Chewbacca and encounters the notorious gambler Lando Calrissian, in a journey that will set the course of one of the Star Wars saga’s most unlikely heroes.

Directed by Ron Howard from a script written by Lawrence Kasdan and son Jon Kasdan, the film stars Alden Ehrenreich, Woody Harrelson, Emilia Clarke, Donald Glover, Thandie Newton, Phoebe Waller-Bridge, Joonas Suotamo, Paul Bettany and Ian Kenny.

Solo: A Star Wars Story is now playing in theaters!

Source: The Hollywood Reporter

Every ‘Star Wars’ Movie Ranked From Worst To Best

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Star Wars logoStar Wars was released in 1977 and has become one of the biggest film franchises in the history of cinema. Han Solo. Luke Skywalker. Princess Leia. Darth Vader. These characters have become synonymous with pop culture around the world.

Star Wars has transcended generations but when Revenge of the Sith was released in 2005, many fans assumed that this galaxy far far away had come to a close and we wouldn’t be seeing any new films. It wasn’t until 2012 that everything changed. On October 30, 2012, Disney announced a deal to purchase Lucasfilm for $4.05 billion. Since that purchase, Disney has brought Star Wars back to the main folds of pop culture with The Force Awakens and even Rogue One: A Star Wars Story. 

In honor of The Last Jedi being released in theaters, Heroic Hollywood is ranking every Star Wars film from worst to best. It should be noted that this countdown doesn’t include any of the animated series or the Holiday Special. Check out our rankings by clicking next! Every section will feature the best highlight and lowlight from the film.

Check out our rankings by clicking next!

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Sebastian Peris

Sebastian Peris

Canadian film lover, comic book geek, political junkie and board game enthusiast.

  • Grant McCollister

    You’re the Distribution Chief, you’re blaming yourself

  • JT Coriolis

    Star Wars and Feminism

    I was 17 in 1977 when Star Wars was released. I could not get enough.

    I loved the second one.

    The third was weak, but I accepted it.

    Then came the others;: 1, 2, 3. Life got in the way, but eventually, I saw them all. They had some rough spots, but I liked them.

    Then came the recent ones: the feminist ones.

    I was never concerned with the presence of female heroines who also played a role in saving the day — that was fine with me, and I liked it. I was disgusted that they had to treat men like idiots and masculinity as toxic — saved only by the wisdom of feminism.

    I have stopped now. I will no longer see these movies that were such a part of my youth. It is over.

    They released Solo this past weekend — Memorial Weekend! when blockbusters are released — and it bombed.

    Sure, they got the female audience with the last two. Feminists pushed it. But the feminists are no longer going — they are self-serving and fickle; they never had the passion of the boy in every man.

    And they finally lost the male audience, for good.

    I will remember the Star Wars of my youth. But I am done, now.

    Did they make Solo about a man just to try to reclaim the male audience? Maybe. But it’s too late. I am done with Star Wars.

    May the force be with you, always.

    • Jeromy Pfl

      They should drop the title ‘Star Wars’ and reintroduce it as ‘Star Woke’. The term ‘wars’ is too aggressive and male-centric. Also, Kathleen Kennedy should not only produce the next film, she should also direct and star in it. I cannot wait for the glowing reviews from all the paid-Disney ‘critics’. Post SW: The Last Jedi, I will never pay for another ticket. In fact, I have convinced my friends not to see any new movies. My wife and I will eventually have children, and I will not take my children to see any Disney films from now on. I hope they enjoy making unprofitable movies.

      • JT Coriolis

        I hereby acknowledge your wit and humor with Star Woke. I can’t stop laughing. Naturally, I will steal this and use it.

  • Sat Math Tutor
  • Michael Haneline

    I’ve been a huge Star Wars fan for as long as I can remember. I have x-wing models in a display case in my living room, have the rebel emblem on my phone case, and can quote most of the OT. Unlike other posters, I have no problem with Rei or Finn or Poe or the “SJWs”. However, I hated TLJ. I hated how it took a big dump on everything the OT had done and even most of TFW. I hated the way they treated Luke Skywalker. TLJ was the first Star Wars movie I didn’t want to see again, and it has made me unwilling to give Disney another dime for cynically milking my fandom.

    That’s why I went to see Deadpool a second time instead of paying to see Solo.