Variety reports the upcoming Thor: Ragnarok led the social media buzz online this past week, marking the film’s second consecutive week at the top according to comScore and its PreAct service.
The new Thor film managed to generate a total of nearly 72,000 new conversations thanks to newcomer Tessa Thompson who revealed the post-credit scenes were shot during the recent additional photography captured for the film. Ragnarok finds the God of Thunder, Thor (Chris Hemsworth) up against The Incredible Hulk (Mark Ruffalo) in the Contest of Champions run by Grandmaster (Jeff Goldblum) on the planet Sakaar in a race against time to prevent Hela (Cate Blanchette) from destroying his home of Asgard. The film hits theaters November 3, 2017.
Following in second came the new re-adaptation of Stephen King’s IT which is set to bring the classic novel to the bring screen for the first time ever. IT generated a total of 50,000 new conversations largely due in part to the release of the first full trailer following the record breaking teaser trailer released in March. The new film directed by Andy Muschietti (Mama) will focus solely on the children of the Losers Club and will later be followed by a sequel centered on the adults as they defeat the evil clown Pennywise for good. IT hits theaters September 8, 2017.
In third was Avengers: Infinity War with the culmination of the entire Marvel Cinematic Universe generating a total of 41,000 new conversations thanks to co-director Joe Russo expanding on the plot setting as speculation. The film will feature The Avengers assemble along with the Guardians of the Galaxy to take on Thanos, the Mad Titan who was first teased back in 2012 in The Avengers. Russo co-directs the project with his brother and Anthony Russo from a script written by Captain America: Winter Soldier scribes Christopher Markus and Stephen McFeely.
Star Wars: The Last Jedi took the fourth spot as the upcoming eighth chapter of the Skywalkers saga generated a total of 25,000 new conversations. While nothing too major came from the highly-anticipated Lucasfilm production, Captain Phasma herself, Gwendoline Christie praised director Rian Johnson and revealed that she may have had an influence on the overall direction of her character. Plot details remain under wraps but the film is set to pick up directly where Star Wars: The Force Awakens left off and will dig deeper into the new characters introduced in Episode VII as it explores Kylo Ren’s humanity as well as how Rey deals with the discovery of the force within her. The Last Jedi hits theaters December 15, 2017.
In fifth came Justice League generating 22,000 new conversations thanks to the uproar online over Henry Cavill’s mustache. The Superman star is currently sporting the ol’ push broom for his role in the upcoming sixth installment of the Mission: Impossible franchise which is still filming. The actor is currently juggling the Mission: Impossible project with the additional photography being captured for Justice League with Joss Whedon now at the helm. The mustache which will have to be erased out of the picture by visual effects artists has become a sensation online leading to countless memes featuring the mustache photoshopped onto stills of the Last Son of Krypton in previous installments of the DCEU. The mustache has even made its way to the upper lip of other members of the superhero team including The Flash and Wonder Woman. Justice League hits theaters November 17, 2017.