It is being reported that Warner Bros. and Sony are skipping out on this year’s Super Bowl, while Universal and Disney are expected to have a presence during the big game.
To no one’s surprise, the price-tag for a Super Bowl commercial spot is higher than ever. The cost for an ad during this year’s game reportedly costs $5.6 million. Super Bowl LIV will air on FOX and per The Hollywood Reporter, Warner Bros. and Sony will not have any TV spots. Warner Bros. hasn’t had a TV spot during the Super Bowl in years, but many fans were hoping for new looks at Wonder Woman 1984, Tenet, or Scoob! Sony also has several tentpoles coming out this year like Ghostbusters: Afterlife and Morbius, but are choosing to save money like Warner Bros. Meanwhile, Disney and Universal will have Super Bowl ads.
Warner Bros. and Sony might be sitting out, but some films that could receive some air-time during Super Bowl LIV includes Fast and Furious 9, Minions: The Rise of Gru, Mulan, Black Widow, Onward, Soul, and perhaps some surprises. Meanwhile, Paramount is airing pregame spots for A Quiet Place: Part II and possibly for Top Gun: Maverick.
What is a TV spot you are hoping to see during Super Bowl LIV? Are you sad to see that Warner Bros. and Sony will not have ads this year? Sound-off in the comments below!
The next big release from Warner Bros. is Birds of Prey, here is the official synopsis:
“You ever hear the one about the cop, the songbird, the psycho and the mafia princess? Birds of Prey (And the Fantabulous Emancipation of One Harley Quinn) is a twisted tale told by Harley herself, as only Harley can tell it. When Gotham’s most nefariously narcissistic villain, Roman Sionis, and his zealous right-hand, Zsasz, put a target on a young girl named Cass, the city is turned upside down looking for her. Harley, Huntress, Black Canary and Renee Montoya’s paths collide, and the unlikely foursome have no choice but to team up to take Roman down.”
Directed by Cathy Yan from a script penned by Bumblebee writer Christina Hodson, Birds of Prey stars Mary Elizabeth Winstead as Huntress, Jurnee Smollett-Bell as Black Canary, Ella Jay Basco as Cassandra Cain, Rosie Perez as Renee Montoya, Chris Messina as Victor Zsasz, Ewan McGregor as Black Mask, and Margot Robbie as Harley Quinn. Ali Wong, Robert Catrini, and Michael Masini have also been cast in undisclosed roles.
Birds of Prey will be released in theaters on February 7, 2020.
Super Bowl LIV will air February 2nd on FOX at 6:30 ET.
Stay tuned to Heroic Hollywood for all the latest ads that air during the big game and all the news from Warner Bros. and Sony’s upcoming tentpoles.
Source: The Hollywood Reporter
