Avengers: Endgame directors Joe and Anthony Russo weighed in on the possibility of their Marvel films being used to bring audiences back to theaters.
As businesses across the world outline plans to eventually and gradually reopen, movie theaters and similar venues are facing the challenge of not having any new content to screen even if they are given the green light to welcome audiences back. While some theater chains such as AMC and Cinemark have stated that they will not reopen until there is new content from Hollywood, others have floated the idea of screening older films such as Avengers: Endgame in order to entice moviegoers back to cinemas once the lockdowns lift.
During an interview with ReelBlend podcast, the Russo Brothers were asked about their thoughts on the idea of re-releasing Avengers: Endgame and other Marvel blockbusters once movie theaters reopen. In response, Joe Russo reflected on how touching it was to have people sharing videos of audience reactions to Endgame on social media a few weeks ago. Then he added that it would be a career highlight to have their Marvel films welcome audiences back to theaters one day:
“The theatrical experience is a community experience. Perhaps the most touching moment of our entire careers was a few weeks ago when the lockdown started, and Endgame was trending on social media because everyone was posting videos of opening-night screenings in their theaters with audiences really emotionally connected to the material. For us, that’s really the strength of the theatrical experience is that it combines audiences, and it combines you globally. To have been a part of movies that did that, on that scale with that level of emotional connection from the audience, was really very touching, and will be the highlight of our careers. So, using those films to get people back into the theaters? We would be ecstatic. I mean, any opportunity for people to go back and share in those stories together is one that we would support.”
Would you be willing to return to theaters to revisit Avengers: Endgame? Let us know in the comments section below!
Here is the official synopsis for Marvel Studios’ Avengers: Endgame:
The grave course of events set in motion by Thanos that wiped out half the universe and fractured the Avengers ranks compels the remaining Avengers to take one final stand in Marvel Studios’ grand conclusion to twenty-two films, “Avengers: Endgame.”
Directed by Anthony and Joe Russo, Avengers: Endgame stars Robert Downey Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner, Don Cheadle, Paul Rudd, Brie Larson, Karen Gillan, Danai Gurira, Benedict Wong, Jon Favreau, Bradley Cooper, Gwyneth Paltrow, and Josh Brolin.
Avengers: Endgame is now available on Digital HD, 4K Ultra HD, Blu-ray, and DVD. Stay tuned for more news, and make sure to subscribe to our YouTube channel.