Tom Holland is getting back into the swing of things! Official promo art is finally starting to surface for Spider-Man: Brand New Day.
Fans of the web-head have been eating good the last few days. They’ve gotten their first looks at almost every major villain in Spider-Man: Brand New Day, from Tombstone to Scorpion, as well as a peek at the Hulk’s savage form making a return. It’s all been so exciting that many forget the viral pieces of promo art haven’t been officially released, with the Tom Holland-led sequel not even starting their marketing run.
Though it seems that, with all the commotion on the internet, Disney and Sony Pictures are finally starting to promote the project. A new banner for this summer’s blockbuster slate features new promo art as Tom Holland in Spider-Man: Brand New Day, seeming to show the web-slinger swinging in his newly redesigned suit.
A new version of the Disney Consumer Products Blockbuster Summer campaign graphic featuring SPIDER-MAN: BRAND NEW DAY. 🕷️🕸️ pic.twitter.com/WSwzToLBK8
— Boardwalk Times (@BoardwalkTimes) February 13, 2026
The Marketing For Spider-Man: Brand New Day
The release of official material for Spider-Man: Brand New Day has had an odd cadence, to say the least. A surprising amount of insight on the film was given with BTS shots and even a promo video featuring Tom Holland in full costume, though this was likely to get ahead of leaks that could come from filming in public is Glasgow. But besides that, not even a piece of promo art has been released (well, aside from the above).
Many also expected Tom Holland to be the face of the biggest trailer at the Super Bowl, but Spider-Man: Brand New Day was strangely absent from the big game. And with the movie only a few months away, the clock is ticking for Marvel Studios to get out any promo art, posters, trailers, and popcorn buckets that they need to make this movie a success.
Spider-Man: Brand New Day swings into theaters July 31st, 2026. Stay tuned for the latest news regarding Spider-Man’s Marvel Cinematic Universe future!