‘Venom’ Helps Land ‘Spider-Man: Far From Home’ IMAX Release

Venom Tom Hardy

According to The Hollywood Reporter, Venom’s box office success has lead to a global deal with Sony and IMAX. This means titles like the upcoming Spider-Man: Far From home have now secured a release on the large format screen.

Tom Hardy’s portrayal of the famed Spider-Man villain Venom as an anti-hero in a new cinematic universe has fared so well on IMAX screens, it has prompted the studio behind the new October opening weekend record holder to make a long-term deal with the giant screen exhibitor IMAX. The agreement puts the giant screen pioneers in all their tentpole release strategies. This includes the already mentioned Spider-Man: Homecoming sequel, the untitled Men in Black spin-off starring Chris Hemsworth and Tessa Thompson, and the highly anticipated Jumanji sequel. The films will be digitally remastered and released in IMAX’s format worldwide. CEO of IMAX Entertainment Greg Foster told The Hollywood Reporter the deal with Sony Pictures Entertainment allows IMAX to complete its 2019 release slate with a solid list of titles.

Spider-Man, in particular, is a Marvel movie, and we’re excited about continuing our relationship with Marvel. It’s been among the most fruitful relationships we’ve had with filmmakers. So it’s a win-win.”

The record-breaking first-weekend release of Venom reached $15.4 million on IMAX screens. That box-office performance convinced IMAX to move from releasing Sony films one at a time to go big and sign a global multi-year deal. The deal, according to Foster, makes sense to happen in today’s high-grossing superhero movie craze.

“What we realize with one-offs is you work on one thing, and move on. Because we have other slates deals with Warner Bros, Disney, Fox, Paramount, it made sense to solidify the relationship with Sony.”

IMAX is a huge deal in the world of moviemaking, and especially the superhero genre. They are on every big studio’s release plan and this trend shows little signs of slowing down. Iron Man 2 was one of the first Marvel films to hit the larger than life screen and Avengers: Infinity War was the first to be shot entirely on IMAX cameras. This deal is a positive move forward for Sony’s upcoming releases and is very exciting news for cinema fans everywhere. Thanks to Venom, Tom Holland’s Spider-Man will make his triumphant return on a screen big enough for the momentous occasion.

Are you excited to see all your favorite Sony films in IMAX now? Please share your thoughts in the comments below.

Directed by Ruben Fleischer and written by Scott Rosenberg, Jeff Pinkner and Kelly Marcel, Venom stars Tom Hardy as Eddie Brock, Michelle Williams, Scott Haze, Jenny Slate and Riz Ahmed, with Woody Harrelson.

Venom is in theaters now.

Directed by Jon Watts, Spider-Man: Far From Home stars Tom Holland, Jake Gyllenhaal, Zendaya, Jacob Batalon, Tony Revolori, Martin Starr, Numan Acar, J.B. Smoove, Oli Hill, Remy Hii, Marisa Tomei, Michael Keaton, Cobie Smulders, and Samuel L. Jackson as Nick Fury.

Spider-Man: Far From Home will be released in theaters and on IMAX on July 5, 2019.

Source: The Hollywood Reporter